The foremost electronic reference to non-avian dinosaurs available to the public.
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"Gorgeous, exceedingly intuitive, well conceived, well rendered and performs well." - Rob Taylor
4 years in development with leading dinosaur experts and international collaborators, hundreds of references, 350,000 words, 1400+ illustrations.Click for details
MISSION STATEMENT
We seek to create free and affordable products that educate and inspire interest in dinosaurs and to promote these products in an honest and ethical manner.
We seek to create free and affordable products that educate and inspire interest in dinosaurs and to promote these products in an honest and ethical manner.
CORE VALUES
- To inspire an interest in, and an appreciation of, dinosaurs
and dinosaur science.
- To create high quality and innovative products that inform,
inspire and enable learning.
- To provide products that are excellent value for money (or
are free).
- To develop partnerships with a range of collaborators that
can improve and enhance our products and services.
- To promote these products in an honest and ethical manner.
- To be generous in time and resources towards our customers
and visitors.
- To support our customers so that they receive maximum advantage
from our products and services.
- Commitment to excellence. That our products are in perpetual beta and their development is subject to a constant cycle of improvement.
UNDERPINNING PRINCIPLES
The value of science
Science offers intellectual enjoyment which some people get from reading and learning and thinking about it, and which others get from working in it. Engaging with science offers ways of examining and decoding the world and methods for engaging with it rationally.
Rigorous, accredited information
Offering products with a consistent, credible and quality-controlled information environment.
Learner-centered education
Learner-centered education places the learner at the center of education. It places the responsibility for learning on the learner and it strives to be individualistic, flexible, competency-based and varied in methodology.
Inquiry-based learning
Inquiry based approaches to learning focus on student constructed learning as opposed to authority-transmitted information.
The Common Good
The Common Good describes a way of behaving that is shared and beneficial to the greatest possible good for the greatest possible number of individuals. The idea of The Common Good challenges us to view ourselves as members of the same community and, while respecting and valuing the freedom of individuals to pursue their own goals, to recognize and further those goals we share in common.
Ethical marketing
Ethical marketing is an honest and factual representation of a product, delivered in a framework of cultural and social values (above) for the consumer. It promotes qualitative benefits to its customers, which other similar companies, products or services fail to recognize.
Science offers intellectual enjoyment which some people get from reading and learning and thinking about it, and which others get from working in it. Engaging with science offers ways of examining and decoding the world and methods for engaging with it rationally.
Rigorous, accredited information
Offering products with a consistent, credible and quality-controlled information environment.
Learner-centered education
Learner-centered education places the learner at the center of education. It places the responsibility for learning on the learner and it strives to be individualistic, flexible, competency-based and varied in methodology.
Inquiry-based learning
Inquiry based approaches to learning focus on student constructed learning as opposed to authority-transmitted information.
The Common Good
The Common Good describes a way of behaving that is shared and beneficial to the greatest possible good for the greatest possible number of individuals. The idea of The Common Good challenges us to view ourselves as members of the same community and, while respecting and valuing the freedom of individuals to pursue their own goals, to recognize and further those goals we share in common.
Ethical marketing
Ethical marketing is an honest and factual representation of a product, delivered in a framework of cultural and social values (above) for the consumer. It promotes qualitative benefits to its customers, which other similar companies, products or services fail to recognize.




